wackaging means product packaging that uses quirky and eye-catching text or images to attract the buyer. Lexicurio rates it Rare gem — a strength score of 76 out of 100.
noun
- Product packaging that uses quirky and eye-catching text or images to attract the buyer.“Laidback labelling is here to stay. However normalised "wackaging" becomes, I just can't shake the feeling that talking food is best left to toddlers. Lucie Bright of Innocent is probably right that this cultural lightening up is, broadly, a good thing. But must we label food in such a self-consciously crazy way?”