spokescritter means an animal or animated creature that is used as a brand representative or spokesperson. Lexicurio rates it Rare gem — a strength score of 82 out of 100.
noun
- An animal or animated creature that is used as a brand representative or spokesperson.“Tony the Tiger, the longtime spokescritter for Kellogg's Frosted Flakes, is just one famous example of how animation can be used in advertising.”