marketeering

Etymology

From marketeer + -ing.

marketeering means marketing, especially when designed to mislead; false advertising. Lexicurio rates it Sui generis — a strength score of 89 out of 100.

noun

Marketing, especially when designed to mislead; false advertising.“Of course, there is nothing new about public relations firms being hired to merchandise candidates for public office, but the similarity of techniques between electioneering and marketeering is not always appreciated.”