eunoia
/juːˈnɔɪ.ə/
Etymology
From Ancient Greek εὔνοια (eúnoia, “goodwill”, literally “well-mindedness”), from εὖ (eû, “well, good”) + νόος (nóos, “mind, spirit”).
Why this word is great
EUNOIA — [Noun] The cultivated goodwill of a speaker toward an audience, whether genuine or artfully constructed; the impression that one's interests align with those being addressed. From Ancient Greek εὔνοια (eúnoia, "goodwill", literally "well-mindedness"), from εὖ (eû, "well, good") + νόος (nóos, "mind, spirit"). Unlike ennoia (mere thoughtfulness) or dysnoia (ill will), eunoia is performative grace—the diplomat's measured concession, the salesman's mirroring posture, the orator's inclusive "we". These are not accidents but architecture, each gesture a keystone in the vault of persuasion. Without it, even truth stumbles at the threshold.
noun
- Goodwill towards an audience, either perceived or real; the perception that the speaker has the audience's interest at heart.“Yea the Apostle himself in the forecited 2 Cor. 6.14. alludes from that place of Deut. to forbid mis-yoking mariage; as by the Greek word is evident, though he instance but in one example of mis-matching with an Infidell: yet next to that what can be a fouler incongruity, a greater violence to the reverend secret of nature, then to force a mixture of minds that cannot unite, and to sowe the furrow”
- A state of normal adult mental health.“The author says if we translate this metopic or coronal curve into the language of psychology we have eunoia or prothymia.”