bereal

Etymology

From be real, intended as a play on words: its primary reference relates to its focus on users uploading unpolished photos, while also being a pun on the term B-reel. The app was developed by Alexis Barreyat, a former employee of GoPro, and Kevin Perreau.

bereal means A French social media app, released in 2020, which prompts users once each day to take photos of whatever they are doing using the front and back cameras of their phones, that received Apple's iPhone App of the Year in 2022. Lexicurio rates it Rare gem — a strength score of 82 out of 100.

name

A French social media app, released in 2020, which prompts users once each day to take photos of whatever they are doing using the front and back cameras of their phones, that received Apple's iPhone App of the Year in 2022.“A French programmer and entrepreneur created the social media app BeReal in 2020 to combat what he saw as an increasingly unhealthy and materialistic social media landscape. Seemingly out of nowhere, BeReal has made its way to college campuses.”
A surname.

noun

A post published on the French social media app BeReal, consisting of photos from both the front and back cameras of a user's phone, providing a visual depiction of what they are doing in that moment.“Once a day you get a notification from the app. It tells you that it's time to post your BeReal for the day and you have two minutes to do so. […] Users can also see where their friends are on a map and discover other publicly posted BeReals.”

verb

To use the social media app BeReal.“BeReal loves to notify me when I’m doing something mundane like heating up beans in the microwave or wiping down my salt lamp with a damp cloth. This can be solved very simply by turning off your notifications and only BeReal-ing when you’re doing something genuinely interesting like, I don’t know, singing karaoke or holding a puppy.”