Why this word is great
ARTIFICE — [Noun] A clever and often deceptive trick or device, especially one used to gain an advantage. From Middle French artifice, from Latin artificium ("a profession, trade; craftsmanship; cunning"), from artifex ("craftsman, artist"), from ars ("art") and -fex ("maker"). Unlike "artlessness," which denotes a guileless simplicity, or "candor," which is forthright honesty, artifice is the elegant deployment of craft for strategic illusion. It is the impeccably painted backdrop that passes for sky, the diplomat's carefully parsed statement, and the meticulously engineered "spontaneity" of a social media post—a testament to the human talent for building a more advantageous reality, proving the most convincing surfaces are those most meticulously made.